SEO needs are different for every client. Whether it's simply rankings on a preset list of keywords, or, you only know you need more traffic from organic search. You may find we are not the right fit for you. Providing custom services to each client is the only way to perform SEO. After all, you're business is unlike anyone else and rarely will you run a marketing campaign that is identical to anyone, even your competitors.
We find ourselves living in the following SEO tools; Buzzstream, Ontolo, CitationLabs, OpenSiteExplorer (OSE), MajesticSEO, Ahrefs, Conductor, SearchMetrics, Raven, Excel, Screaming Frog, Webmaster Tools, Omniture, Analytics, WooRank, RIO SEO, Follerwonk, TweetAdder, Insights, Whitespark, Linkdex, SEOlytics, SiteFactor.
Strategic alliances, educated affiliates, ambassador programs, advocacy campaigns, PR-related updates is what it takes to influence perception and decision from peers. This is done through a one-to-one approach initially, and quickly becomes into a community readily available to help your brand succeed.